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Turning Hidden Website Visitors Into Future Residents: Holland Home’s Roobrik Story
Holland Home uses Roobrik to reach hidden website visitors, improve lead quality, and drive move-ins through personalized, early engagement.

Health Care Payors: Navigating Successful Senior Living Partnerships
Learn how to navigate the complexities of health care payors in senior living for successful revenue management, streamlined operations, and successful…

AI in Senior Living Marketing: A Guide for 2025
Boost leads, personalize outreach, automate tasks, and gain data-driven insights with AI solutions.

Effective Menu Planning for Senior Living
Simplify menu planning in senior living with smart strategies and software that boost efficiency, consistency, and resident satisfaction.

How Resident Care Data and Technology Improve Your Resident Experience
Better care starts with better insights. Learn how senior living teams are using data and technology to create more meaningful resident experiences.

8 Steps to Improving Employee Retention in Senior Living
Learn how to improve employee retention in senior living communities and address one of the industry’s biggest staffing challenges.
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How to Align Senior Living Sales and Marketing Strategies
Align sales and marketing strategies to boost occupancy.

Data: The Path to Better Resident Care
See how resident care data and technology are revolutionizing senior living, making it easier to provide a better resident experience.

Reimagining eMAR for Assisted Living
Aline’s assisted living eMAR provides communities with a modernized, secure system for medication management. Here’s how.

Turn Senior Living Leads Into Residents With Email Marketing Automation
Marketing automation software helps manage marketing processes and campaigns, across multiple channels, all automatically.

What to Look For in Skilled Nursing Software
Finding easy-to-use and effective technology solutions helps senior living providers retain skilled nursing staff and improve resident experience.

How Senior Living Software Helps With Staffing Shortages
Hiring and retention remains a key challenge for many industries, senior living very much included.

5 Ways CRM Integrations Benefit Senior Housing Sales
A senior housing CRM can benefit your sales team in a ton of ways. Find out how.

What’s Your Return on Time Invested?
All of your teams’ time spent on sales isn’t equal. Learn how to optimize your senior living sales cycles.

CRM for Senior Living: Driving Engagement Through Stronger Sales Relationships
A CRM built for senior living can be a powerful tool to drive engagement and help assisted living communities manage their customers, marketing & sales.

Events for 2023
From training to conferences, here’s the full schedule of events for the year.

How CRM Messaging Drives Better Engagement
Using senior living CRM messaging to embed text and email components can boost productivity and engagement. Learn more about CRM messages.

How to Improve Employee Retention in Senior Living
One of the biggest challenges senior living communities face is attracting (and keeping) new hires. Learn how to improve employee retention in senior living…